Innai RED KLFW RTW 2016 Project

Aug 29th, 2016 Portfolio rojakcouture 4 min read

Forgive this rather hasteful post, I managed to compile everything and sorted my life out in preparation of the next big trip! Most of you may have known that I recently did a styling job for Innai Group at KLFW, and I had a lot of fun working with the people and styling the models with Innai’s Rio Bonita , Resort 17 collection. These are…

Perempuan, Isteri dan … (a Spontaneous project)

Aug 18th, 2016 Fashion & Beauty, Portfolio rojakcouture 7 min read

People who know me are well aware of my impulsive nature to travel, and carry out spontaneous assignments. So this was the third day of raya or something like that, and I was itching to go back to my hometown in Penang and Kedah just because I wanted to. In typical Haida fashion, I decided to prong in bestie and photog extraordinaire Aimanness along…and when…

Le Credo Du Soir : A Fizi Woo BTS Video Comp

Jan 18th, 2016 Portfolio rojakcouture 1 min read

  Fizi Woo is a name synonymous with a slender silhouettes, those voluminous peplum details and lavish embellishments; it is no wonder that celebrities flock to have their dresses booked from the label for special events and award shows. For their ┬áspecial archive editorial shoot, I tagged along with go-to photog Aimanness Harun (@aimanness) to shoot for the label’s creations for the year 2015. While…

Bebe’s New Store Launch/Reveal and Styling Workshop

Nov 28th, 2015 #ootd, Fashion & Beauty, Portfolio rojakcouture 4 min read

To celebrate the opening of Bebe’s newly renovated and relocated (massive) store by Pavilion’s Fashion Avenue, I was invited to share my insights on what’s on trend and tips to style with bebe’s party-ready goodies. You simply cant’ miss the store, located right next to the Izakaya restaurant , the huge store can now cater to the demands of the Bebe fan; with larger space…

Swimwear Test Shoot Collab with Adrian Ivan

Aug 26th, 2015 Portfolio rojakcouture 4 min read

I love collabs. For my next mini project, I’ve joined forces with Romanian model turned AMAZING photographer Adrian Ivan to shoot a test editorial looks with swimwear. We established contact via chance on Instagram, and as I am super picky with my photographers, it wasn’t hard to say yes to working with Adrian based on his flawless images from his travels and assignments in China…

Miss Universe Malaysia 2015 Swimsuit Shoot

Apr 26th, 2015 Portfolio rojakcouture 9 min read

An amazing opportunity for myself, this will be my first foray into the glitz and glam of pageant styling. Though a slight out-of-practice gig for me, the world of beauty queens are not so foreign a subject for me. While editorial work places a strong emphasis on creating a need, the realm of the pageant queen styling feels like playing dress-up with Barbie doll doppelgangers…